Big Talking Shop » marketing http://www.bigtalkingshop.com Customer and Employee Engagement Sun, 05 Sep 2010 13:10:00 +0000 http://wordpress.org/?v=2.8.6 en hourly 1 Couple of interesting books http://www.bigtalkingshop.com/2009/03/couple-of-interesting-books/ http://www.bigtalkingshop.com/2009/03/couple-of-interesting-books/#comments Wed, 18 Mar 2009 15:49:07 +0000 Paul P Roberts http://www.bigtalkingshop.com/?p=68

If your working through a project looking at the relative value of customer services and profit these are good background books.

]]> http://www.bigtalkingshop.com/2009/03/couple-of-interesting-books/feed/ 0 Guide to employer branding CIPD http://www.bigtalkingshop.com/2009/02/guide-to-employer-branding-cipd/ http://www.bigtalkingshop.com/2009/02/guide-to-employer-branding-cipd/#comments Thu, 12 Feb 2009 21:38:21 +0000 Paul P Roberts http://www.bigtalkingshop.com/?p=40

Fairly extensive introduction to employer branding. Good read for those fortunate to have time to read whilst commuting.

]]> http://www.bigtalkingshop.com/2009/02/guide-to-employer-branding-cipd/feed/ 0 Practical use of communities to drive revenue monitor using NPS http://www.bigtalkingshop.com/2009/02/practical-use-of-communities-to-drive-revenue-monitor-using-nps/ http://www.bigtalkingshop.com/2009/02/practical-use-of-communities-to-drive-revenue-monitor-using-nps/#comments Thu, 05 Feb 2009 13:54:14 +0000 Paul P Roberts http://www.bigtalkingshop.com/?p=19

Good article by Charlene Li author of groundswell

Highlights the use of communities to drive sales and tracking the positive increase on NPS

http://blog.altimetergroup.com/2009/01/charles-schwab-on-building-customer-relationships-with-net-promoter.html

]]> http://www.bigtalkingshop.com/2009/02/practical-use-of-communities-to-drive-revenue-monitor-using-nps/feed/ 0 Interesting insight into communities and marketing http://www.bigtalkingshop.com/2009/02/interesting-insight-into-communities-and-marketing/ http://www.bigtalkingshop.com/2009/02/interesting-insight-into-communities-and-marketing/#comments Wed, 04 Feb 2009 16:27:39 +0000 Paul P Roberts http://www.bigtalkingshop.com/?p=3

.wsj.net/article/SB122884677205091919.html”>http://s.wsj.net/article/SB122884677205091919.html

]]> http://www.bigtalkingshop.com/2009/02/interesting-insight-into-communities-and-marketing/feed/ 0 Hello world! http://www.bigtalkingshop.com/2009/02/hello-world/ http://www.bigtalkingshop.com/2009/02/hello-world/#comments Wed, 04 Feb 2009 16:07:52 +0000 Paul P Roberts http://www.bigtalkingshop.com/?p=1

This is a site to support the collection and disemination of information relating to organisation change in search of the ++ organisation, positive customers and positive staff.

Welcome additional posts of information and comments

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