If your working through a project looking at the relative value of customer services and profit these are good background books. Amazon.co.uk Widgets Tweet
Fairly extensive introduction to employer branding. Good read for those fortunate to have time to read whilst commuting. Tweet
Good article by Charlene Li author of groundswell Highlights the use of communities to drive sales and tracking the positive increase on NPS http://blog.altimetergroup.com/2009/01/charles-schwab-on-building-customer-relationships-with-net-promoter.html Tweet
Interesting article on communities and their use in marketing Continue reading
This is a site to support the collection and disemination of information relating to organisation change in search of the ++ organisation, positive customers and positive staff. Welcome additional posts of information and comments Tweet
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